我有幸参加2013年非盈利布特营社会媒体促非盈利组织本周主办。会议原创Craigist基金会制作并提供机会连接非盈利领导人和为非盈利社区服务者与分享经验、洞察力和实践工具的专家。我全天都有很多学习经验,但我想与你们分享一些真正无法分享的东西。

为何我们仍调用非盈利非盈利

KaySprinkel格蕾丝, a fundraising consultant and author, started the day off by sharing observations regarding donors and social investment that she's gained from her more than 30 years of professional service to the nonprofit sector.  Right off the bat, she asked the question why nonprofits still call themselves nonprofits and pointed out that the nonprofit industry is the only one she is aware of that defines itself by what it is not rather than what it is.  The term "nonprofit" places the emphasis on the industry's absence of profit-driven businesses, in contrast to traditional for-profit corporations.  Perhaps it would be better to use a term that places the emphasis on the incredible services and benefits that nonprofit organizations provide to the public.

时间不多讨论替代选择, Kay则提出了一个有趣和启发思想的点子, 说明非营利组织和整个行业面对慈善投资模式、公共-私营伙伴关系机会和公司结构的变化和发展会如何打上自己的烙印。Kay还提醒观众说,当捐赠者向非盈利组织送礼时,她实际上是通过该组织向社区送礼。组织重点应放在馈赠允许组织产生的影响上,而不是馈赠对组织本身的影响上 — — 一个重要的提醒

非营利板应反映所服务社区

在一个美妙而活跃的分组中 接触关键支持者Meg加林豪斯LinkedIn forGood分享几例关于非盈利局成员的统计数字:只有8%非盈利局成员不足50岁,86%非盈利局成员为Caucasian人。这就提出了非盈利局是否应该反映非盈利局服务社区的问题。

虽然从最字面上看这并不总是可能的,但全天反复出现的一个关键主题就是非盈利请求、真正考虑和整合它所服务成员反馈的重要性。FreadaKapor克莱因并米奇卡波尔Kapor社会影响中心的共同创建者Freada和Mitch讨论了新产生的影响定义,其中包括组织领导反映组织服务社区,即固有民主类型。这些都是值得深思的要点

光为趣味-VanHalen和BrownM&M

安申克林非营利保险联盟集团损失控制主管讲演非盈利组织风险管理和最佳实践分组会议。 安虽然不是会议题目中最性感的,但提供了很多有用的建议创建文化,让组织内每个人都负责管理风险和帮助避免非盈利者面临的最常见和最昂贵风险

安发言的亮点是她分享的Van Halen名词集载场合约的故事,要求把一碗M&M并删除所有BrownM&Ms后放入乐队更衣室中。 虽然这听起来像摇滚明星自大不合理的需求,但乐队解释道它其实是一个风险管理工具帮助确保安全

The unusual clause was buried deep in the technical requirements section of the contract and, when the band arrived at a new venue, if they found a bowl of M&Ms with all of the brown candies removed, they could safely assume that the venue had also read the other more important clauses of the contract and implemented them appropriately.  If the bowl was missing, or if the brown M&Ms hadn't been removed, they could ask to inspect the work done to prepare the stage and other technical equipment and reserved the right to cancel the show if they were not satisfied that the proper safety precautions had been taken.  While this may not be the appropriate approach for most nonprofit organizations to take in implementing their own risk management strategy, it did provide a memorable story that emphasizes the importance of taking steps to minimize risk.